Head of Marketing

cvmango ID: 6276

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Pracovné skúsenosti / Work experiences
07/2019 – Present

Marketing Coordinator – part time work

Zameranie spoločnosti: Company, provides services in the fields of travel, hotels, catering, conference tourism and golf stays

  • Plan and oversee the implementation of digital marketing strategies across multiple channels
  • Create business reports on traffic, conversions, sales and other online customer behavior metrics
  • Manage performance and marketing spend across platforms like Google Ad, Facebbok, Mail Chimp

01/2018 – present

Marketing Coordinator – part time work

Zameranie spoločnosti: Wholesale of other intermediate products

– Sales of stainless materials, manufacturing technologies for water treatment, power and food industry in Slovakia and surrounding countries - Plan and oversee the implementation of digital marketing strategies across multiple channels - Create business reports on traffic, conversions, sales and other online customer behavior metrics - Manage performance and marketing spend across platforms like Google Ad, LinkedIn, Mail Chimp

August 2002 – Present

Head of Marketing

Zameranie spoločnosti: Steel tube manufacturer

  • The leading precision tube supplier in Central Europe
  • Plan and oversee the implementation of digital marketing strategies across multiple channels
  • Create business reports on traffic, conversions, sales and other online customer behaviour metrics
  • Manage performance and marketing spend across platforms like Google Ad, Facebook, LinkedIn, Mail Chimp
  • Analyse performance of marketing campaigns in relation to their goals and implement optimisation tactics
  • Collect data and prepare external analyze of the company marketing plan.
  • Manage and coordinate the company activities in the field of marketing communication - offline,
  • Plan, carry out and summarize company market research,
  • Manage and coordinate: company web sites (more than 15 corporate web sites, client zone)
  • Manage and coordinate the company marketing plan
  • Transfer pricing documentation (since 2011)
  • Evaluation of customer satisfaction (data collecting, analysing and reporting)

09/ 2012 - 08/2017

Marketing Coordinator – part time work

Zameranie spoločnosti: Football club

  • Football club, that time first league participant
  • Plan and oversee the implementation of digital marketing strategies across multiple channels
  • Create business reports on traffic, conversions, sales and other online customer behavior metrics
  • Manage performance and marketing spend across platforms like Facebbok, Youtube

Vzdelanie / Education
1991 – 1996

Metallurgy Faculty

Philosophiae doctor (abbr. Ph.D.) Thesis Micro cleanliness of con-cast steel blooms and slabs produced with different technologies
1987 – 1991

Metallurgy Faculty

Master degree (abbr. Ing.- engineer) Thesis Steel desulphurization and modification of non-metallic inclusions by FeCaSi
2009 – 2020

Other skills: Itlearning SEO optimisation, Copywriting, Internet marketing, Workshops HN – Internet marketing from A to Z Conference on recent trends in digital marketing, Marketing Festival – Brno, Prag (2020, 2019, 2017, 2016, 2015) Conference on recen

2000 – 2002

Course: All marketing skills: Segmentation, Positioning, Marketing mix, Marketing planning, Buyer behaviour, Market research, Product decisions, Service decisions, Integrated marketing communication, Distribution decisions, Diploma CIMA A, B